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The User Is Out There Posts

When Matt Bailey Podcasted Kim Krause Berg

Posted in SEOUX Search Engines and User Experience, and UX Usability

Matt Bailey and I go way, way back to the early days of website design and marketing and have worked together on several big client projects. We have countless funny stories to tell. When he invited me out for a series of podcast interviews, I accepted his offer. He and my husband, Eric, are good friends too. In fact, one year we took our entire family out in our motor…

Break the Old Habits for Conversions Design

Posted in CD Conversions Design, and UCD User Centered Design

Emulating what we are familiar with in the physical world is not working for the Internet dimension. Is there another way? I went to the past to find clues. Respect for People The concept of ownership was not part of the belief system for early Native American Indians.  They did not believe they owned the land.  They used trees, rivers and mountains to mark borders and navigate their surrounding instead…